D
Daniel Gebler
CTO and co-founder · Picnic
Picnic is an e-commerce grocery delivery service operating across Europe.
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Why Picnic’s Waiting List Worked in the Netherlands but Not in Germany | Daniel Gebler
Conference
Expert interview
Daniel Gebler, CTO and co-founder of Picnic, explains why the waiting list strategy that drove customer acquisition in the Netherlands failed in Germany, highlighting the importance of adapting go-to-market tactics to local market conditions when scaling across Europe.
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